The client, a Philippine-based bag company wanted to have a “Back to School” sale in time for the beginning of the new school year in June.
In line with their requirement, a “Bag to School Sale” was conceptualized to give emphasis to bags suited for school use getting discounts of up to 50%.
The post showcases one of the bestsellers, the roller duffel bag, together with a photo featuring three schoolchildren with three different variations of the bag.
