Logo, Branding, and Letterhead Design for an Australian Reading Clinic
This client specialized in helping people with learning disabilities overcome their handicaps to boost their skills and self-esteem. The main graphic of the logo features the silhouette of a human figure with arms outstretched that can also double as the trunk of a tree. This central figure is then surrounded by leaves of different shades of blue and green, organized into distinct horizontal layers. The imagery projects growth, strength, and progress.